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Best Email Marketing Software Tools for Businesses

Email Marketing Software

Email marketing software platforms enable marketers to seamlessly integrate and execute email marketing campaigns. So, here is the list of Best Email Marketing Software Tools for Businesses.


MailChimp is a very well-known email marketing tool that integrates with popular apps and services like Google, Twitter, Salesforce, Shopify, SurveyMonkey, Facebook, Spotify, and Eventbrite. This marketing tool allows you to easily sync your data from those services, import content from other sources, and learn how your campaigns are affecting your business. Along with the reports which show that how you are well connecting with your audience and how much money you are bringing in, Mailchimp gives you tips for the improvement as well. MailChimp mobile dashboard enables you to check in from anywhere.


Pabbly Email Marketing

Pabbly Email marketing is an effective and efficient email marketing tool that helps in easily transmitting the bulk emails with the help of a secured network. You will also get various futuristic features that will help you to create emails with the drag and drop builder, automate a campaign and consequently track the results under the one roof dashboard.

Pabbly Email Marketing

Moreover, you can also select from a wide range of templates by simply cloning and modifying them according to your needs. Also, it facilitates you with the custom tags in order to send some of the personalized emails.


vCita provides with the quite a robust set of email marketing functionalities. It provides a dynamic lead capturing tool that makes use of online forms and calls to action buttons that will help you to collect the information from the leads. The software will then consolidate all the data in one place for you to organize according to buyer persona, demographics, and some other criteria. After this, you can make use of its emailing features to communicate with your target audience effectively.


Among the other email marketing capabilities that vCita has to offer is its email builder that requires no coding knowledge, campaign management tools that can be used on both the smartphone and desktop, as well as tracking options that let you check client activity and click rates. The platform even comes with the client communication tools in case you need to speak with your customers via some other channels such as social media networks.


SendPulse, which is a well-known email marketing service provider that is suitable for any type of business. It allows you to send emails in SMS, emails, web push, etc.; these facilities help to increase the growth of your business.


This is an advanced service which automates the communication process and gives you the flexibility to manage the contact list, provides email templates, schedule online mails, high deliverability, and much more.

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MailerLite is the best email marketing tool. You can use this email marketing platform for any type of business. MailerLite is the best solution for sending bulk email campaigns. This email marketing tool lets you design landing pages, newsletters, and pop-ups. You can also segment customer lists, track campaign metrics, etc.

Apart from this, all other information is available on the dashboard on this MailerLite backend. It is cheaper alternative than Mailchimp. MailerLite offers an easy to use interface. You can even manage customer-related responses and queries.

Moreover, you can easily integrate MailerLite with third party web services, which includes the CRM tools with the MailerLite. Based on all the features, it is a cost-effective and efficient tool.


A cloud-based email platform, SendGrid is a tool that is built to serve the developers. It is known as the world’s largest email infrastructure as a service provider. Users can easily quickly send out emails such as email newsletters, shipping notifications, and sign up confirmations, etc. Businesses can also track email opens bounces, spam reports, and un-subscribers without the use of code. This email marketing tool also provides the templates, A/B testing, and scheduling. Email analytics can be viewed in a real-time scenario.

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